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RDA English-language Seminar, Partner Seminars I and II and RDA Group Travel Expo 2017 Preparation Seminars 28th to 31st March 2017 in Cologne

Are you a tourism supplier or destination marketing organisation and would like to work more closely with coach and group tourism companies to optimize your business from this important sector? If so, then the following RDA-Academy seminars will be of particular interest to you:

The RDA-Academy will run an “English-language Seminar” on 28th April 2017 at the RDA Head Office in Cologne that aims at optimizing the co-operation between coach operators and their business partners. Interpretations of market research data and know-how about market structure, trade customs, marketing, joint ventures, sales promotions and best practices will be presented and discussed. Seminar facilitator is RDA CEO, Dieter Gauf.

The "RDA Partner Seminars" on 29th to 30th March 2017 at RDA Head Office in Cologne will provide you with comprehensive answers to the following and many other questions:

  • When do coach holiday companies purchase services?
  • What are coach holiday company needs and requirements?
  • How do I correctly approach coach holiday companies?
  • When is the coach tourism season and how is the market structured?
  • What is the best time for advertising measures?
  • What do I have to bear in mind when designing an optimal brochure for coach holiday operators?
  • What are the legal considerations?
  • How do I best structure my terms & conditions?
  • How do I put together market and advertisement offers that sell?

The seminars will be presented in German by RDA CEO, Dieter Gauf, and by RDA legal consultant, Prof. Dr. Harald Bartl.

A special "RDA Group Travel Expo 2017 Preparations Seminar" to prepare exhibitors – new exhibitors in particular - will also be held on 31st March 2017 in Cologne. The seminar will be presented (in German language) by Michael Fleischhauer. Participation is for RDA exhibitors only and is free-of-charge.

RDA-Academy Seminar Programme 2016/2017
Full details, participation costs and registration:
Ms. Claudia Schnackerz
Phone:    +49-221-91 27 72 16
E-mail:    akademie @rda .de


Annette Heinemann
Phone: +49 2244 90 33 33
Facsimile: +49 2244 87 74 22

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