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06.06.2017

Key business reasons to visit RDA Group Travel Expo 2017 in Cologne

The RDA Group Travel Expo 2017 in Cologne (#RDAGTE17) from 4th to 5th July 2017 is Europe’s largest B2B trade-only exhibition focussing exclusively on the requirements of the coach and group travel sectors. This annual exhibition presents coach tourism companies, tourism destinations, group travel organisers and coach holiday suppliers a diversified and - above all - specialist B2B spectrum of potential partners and business opportunities. Entrance tickets for trade visitors are gratis and may be obtained at www.rda-workshop.de/en/tickets

The RDA Group Travel Expo’s scope and potential for innovative coach and group holiday travel is second to none. There is no other exhibition where trade members can meet so many potential coach tourism suppliers and group travel partners under one roof. Exhibitors range from accommodation providers, sea carriers, theme parks, musicals, tourist boards, incoming agencies, group travel wholesalers and visitor attractions to individual and family-run restaurants and hotels throughout mainland Europe and indeed well beyond, e.g. Asia and Australia.

A major strategic business reason for visiting Cologne in July is that coach and group travel operators who purchase new and original programmes can gain “plus points” in terms of customer attraction and retention, programme conception and delivery and above all brand loyalty. Customer demand is trending towards lively, authentic and memorable human, cultural, natural, gastronomic and activity experiences in coach-friendly destinations.

Meeting new business partners and nurturing business contacts are two of the principal reasons given by trade visitors and group travel buyers for visiting the two-day event - an optimal platform for finding co-operation partners, sourcing new offers and sharing valuable experiences. “The RDA Group Travel Expo 2017 in Cologne is a veritable gem for business contacts for coach holiday operators and group travel organisers” says Benedikt Esser, General Manager, RDA-Workshop Touristik-Service GmbH, “Co-operative ventures may be entered into and solidified, bookings made, trends accessed and new ideas adopted. The RDA Group Travel Expo 2017 in Cologne is a must for all companies interested in growing their coach and group travel business – whether this is inbound or outbound – and for all companies seeking attractive and unique stimuli for their 2018 / 2019 programmes”.

Further information:  http://www.busandcoach.com/news/articles/2017/reasons-to-be-in-cologne-in-july/ and http://www.rda-workshop.de/en 

Contact

Annette Heinemann
Phone: +49 2244 90 33 33
Facsimile: +49 2244 87 74 22
E-mail: presse@rda.de

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